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Jim Bernardi is President/CEO of AutoPro Training Solutions, an International Fixed Operations Training
Solutions Company. Jim has over 30 years of expertise in the automotive industry and has held such positions
as Dealer, General Manager, Administrator, Director of Operations, District Operations Manager, Parts and
Service Director and Service Advisor. Jim is a guest writer for DFO Magazine, Dealer Communications
Magazine, and Automotive Dealers Network. Jim has been asked through the years by dealers nationally to
help them put his ideas to work in order to improve their bottom line. He has had dramatic success delivering
uncompromising results & value to dealers nationwide. Jim is also Founder, Publisher and CEO of
Automotive Dealers Network, a comprehensive automotive e-newsletter delivered to dealers, managers &
personnel in over 49 countries worldwide.
Steve Dix brings over 20 years of expertise & professionalism to the company. He has spent the last 15 years as a Fixed Operations Director for 5
franchises. He takes a great deal of pride in turning non profitable stores into profit producing high revenue generators. Steve holds many
distinguished awards for CSI Excellence; he was awarded Ford’s CSI award as well as earning Daimler-Chrysler’s award for CSI Excellence. His
challenge is turning the community’s perception of dealerships into a positive and rewarding relationship built on trust & integrity. He enjoys
teaching dealership personnel the art of true salesmanship and relationship building within the immediate staff. He believes that generally it’s not
a people problem however a process problem. He is trained to make things happen in any environment
Steve Dix,
Director of Operations
Jim Bernardi,
President/CEO
About Us
It is our mission to strengthen and support Dealership Fixed Operations Departments internationally. Our values are enlightened by our
behavior, our culture, our business and our future. The test of our company's values is not what is said, but what is accomplished each and
every day. These values help set us apart from our competitors; and make us the leading Fixed Operations Training & Marketing Solutions
company that our customers have come to expect and trust.

  • We deliver uncompromising values. We work diligently with our trainers to ensure that our customers get the "Best of the Best" service
    training available in today's ever complex market. We use our expertise to deliver innovative, quality solutions and services that help our customers
    solve their business challenges.
  • Our trainers and sales staff have a sustainable competitive advantage. We believe that associates lead and leaders serve. We
    respect one another and encourage all to think about tomorrow's customer with today in mind. We combine our experience and collaboration to
    create a positive environment that results in high performance and personal success.
  • We execute with precision. We utilize state of the art products, services and solutions with excellence by balancing expert techniques and
    utilizing premier resources.
  • We maintain the highest standard of integrity. We have the utmost respect for our dealers and treat them with honesty and integrity. We
    do the right things for the right reasons; not compromising values but delivering excellence through proven processes that deliver increased
    revenue.
  • We deliver guaranteed profitability and growth. We execute with a constant focus on profitability and long term success - not short term
    fixes. We make every decision with the understanding that AutoPro's success depends on the actions of every AutoPro associate.

Jim Bernardi - President
The Profit Engine you've been looking for
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George has over 25 years of retail dealership experience. He has held several dealership management positions and provides a very versatile mix
to the AutoPro team. George has managed retail operations in the Parts dept, Service dept, Body-shop, New Car Sales, Used Car Sales, Finance
& Insurance as well as General Manager. George has significant experience  training Service, parts, sales, finance, CRM, new and used
management.
George Toth,
Sales Manager
Donald P. Forss
Operations & Recruitment
Don has a strong background in human resources. Not only has he held pastoral positions, but also has worked in the construction, finance and
insurance industries. Don holds a Doctoral of Divinity and is our Chief Spiritual Advisor.
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